About us

It’s been three decades since, while working as a young woman in fashion, I had my colours done and discovered that not only was black not my friend but that a whole new world of Spring colour was about to burst into life in my wardrobe. Forward-wind ten years and freshly settled in Somerset with my husband John and three young children, I knew I had the perfect business plan just waiting in the wings: a colour brand based on the four seasonal palettes that had the potential to transform the way women dressed.

Kettlewell recently celebrated 20 years as the UK’s bestselling online colour retailer. No other company sells more: 300 joyous shades and counting. Why do I still do it? Well, the answer is that I passionately believe in the impact of wearing your best colours – the compliments you receive; the confidence you gain; the positivity you exude. It’s an effect that ripples out into the world. In these modern times where nobody needs more ‘stuff’ and every purchase has to be considered, knowing what suits you and won’t later end up in landfill is more important than ever. I equate it to buying only the best ingredients for a recipe – at Kettlewell we produce clothes in high-quality, long-lasting fabrics that can be added piece by considered piece to your beautifully colourful wardrobe.