Colour of the month - Raspberry
Not only is summer weather finally here (thanks, British weather, for doing your best to rain on Yellow in the first days of June), but midsummer marks the beginning of raspberry season! So what better colour to celebrate in July? Rich, vibrant and oh so juicy, Raspberry brings a splash of life to any summer outfit (and don't panic if Raspberry isn't for you - we've got an equally juicy alternative).
Raspberry Pink - the psychology
I love the colour psychology around Pink! Less intense and formal than its big sister Red, Pink is generally seen as more youthful and playful, while still feeling feminine and glamorous.
Paler pinks have a soothing effect - indeed, sports teams have been known to experiment with painting changing rooms pale pink in an effort to reduce aggression from their opponents! Raspberry, on the other hand, falls very much into the 'deeper pinks' category - these stronger colours are said to heighten emotion, and contain some of the passion and excitement associated with Red.
The colour is inextricably associated with femininity, and some Pink lovers hesitate to wear it for fear of being seen as overly girly, but we're here to persuade you that whatever your past relationship with Pink, this summer is the time to style it for pure unadulterated fun!
Can I wear it?
If you have a cool colour palette (Summers and Winters) you've probably already recognised that Raspberry sits firmly within it. With the amount of blue present in this shade of pink, it is simply too cool for either Spring or Autumn, with their warm yellow undertones. Panic not though, I have a summery alternative for you!
If you’re not sure which seasonal palette you belong to, why not try our Colour Quiz to begin your journey into colour before reading on?
Style notes: Travel in style with oh-so-comfortable layers - the Raspberry Tessa Skirt pops against easy neutrals, and the Cashmere Gauze Stole is the perfect warm to aircon extra layer.
Style notes: While you can wear full on Raspberry, I also love the fractionally softer Sangria and Pink Raspberry - pair with light brights for a really fresh look, or keep it tonal and deep for an effortlessly elegant summer look for summertime!
Springs - your version
Style notes: Rather than cool blue toned Raspberry, opt for Geranium for a juicy look that's 100% Spring. Light neutrals make for a fresh and laid back look, or try colour blocking with Lemonade and Apple for bucket loads of brightness and contrast.
Autumns - your version
(left) Geranium Faux Wrap 3/4 Sleeve
Style notes: For a fresh summery look that doesn't sacrifice your warm, deep look, pair vibrant and warm Geranium with your versions of Teal. If you're feeling bold, try pairing it with Soft White and Lime for a truly tropical concoction!